According to a recent study by Morgan Stanley, Ford Motor Company is currently on pace to out-perform General Motors (GM) in EV sales for 2021. Notably, both Ford and GM have announced a goal of having 40- to 50 per cent of their vehicle sales by electric by 2030.
The study cites data from Motor Intelligence this past October, and reveals that Ford has sold 21,703 units of its all-electric Mustang Mach-E through the first 10 months of the fiscal year.
Ford first set their sights on increased EV production back in 2018, when they announced 16 new BEVs. Since that time, the automaker has electrified the fan-favourite Mustang to become the Mach-E, and is now coming to the table with an electrified F-150 next year. The highly anticipated Ford F-150 Lighting already has over 160,000 reservations and, based on preliminary estimates, is sold out through at least 2023.
GM, for its part, has also been a major player in the EV space, with popular EVs like the Chevy Bolt EV and EUV, and with the upcoming Cadillac Lyriq and GMC Hummer EV. While the Bolt has garnered a great deal of popularity over the years, GM did run into some recent recall issues which has slowed down the automaker’s EV production and delivery this year due to safety problems with its batteries. This, it seems, gave Ford the perfect opportunity to nudge ahead of its competition