If you’ve been interested in the Ford F-150 Lightning, but felt it was a bit too much of a sticker cost, now may be the time to review your decision. Ford Canada has brought down the price of the all-electric pickup truck by as much as $15,000.
The automaker cites lower battery raw material costs and increased factory capacity for the ability to drop prices. The base F-150 Lightning Pro gets the largest price drop, but even the top-tier Platinum Extended Range gets $6,000 off its previous MSRP. Here’s a rundown of every model and revised pricing:
The Rouge Electric Vehicle Center in Michigan is temporarily closed to complete final plant upgrades to triple the plant’s annual run rate to a targeted 150,000 F-150 Lightning trucks beginning this fall. With the improvements, some customers can get their ordered pickups as early as October, according to Ford.
“Shortly after launching the F-150 Lightning, rapidly rising material costs, supply constraints and other factors drove up the cost of the EV truck for Ford and our customers,” says Marin Gjaja, chief customer officer, Ford Model e. “We’ve continued to work in the background to improve accessibility and affordability to help to lower prices for our customers and shorten the wait times for their new F-150 Lightning.”