Lauren Ramesbottom

Lauren Ramesbottom

August 19, 2022 5:40 pm


Earlier this week, Acura revealed the Precision EV Concept as part of Monterey auto-enthusiast events, and gives drivers a glimpse into priorities for the brand over the next few years as it shifts gears towards electrification. The Precision EV is an SUV created to “push the boundaries of Acura design and technology while offering distinct manual and full driving automation experiences.”

The concept was created at Acura’s LA design studio and has been teased as the next big future-design statement after the 2016 Precision Concept which, at the time, set the tone for a design shift across the brand’s sedan models.

The Precision EV Concept appears to leverage front and rear lighting (coordinated with its 23-inch wheels) as an eye-catching way to signal its fully electric powertrain. This is paired with dynamic lighting which works to highlight the pentagon grille and running lamps. The exterior body of the car showcases smooth, sleek lines made possible by sheetmetal and a squared-off roofline, in addition to chrome trim.

Acura Precision EV Concept

Acura Precision EV Concept

The theme of the interior seems to be sustainability, with sustainable materials used to create an aesthetic and feel similar to the cockpit of a Formula 1 race car. The EV will also offer drivers an immersive “Instinctive Drive experience focused around a low-slung driving position, red lightning, and a yoke-style steering wheel.” If the driver feels inclined to lay back and relax (literally) the Precision EV offers a Spiritual Lounge which includes a calming underwater theme, retracts the steering wheel, and engages autonomous driving.

Acura Precision EV Concept

Acura Precision EV Concept

Similar to some of its luxury EV sedan competitors, the Precision EV Concept also offers a visually stunning, hyper-wide display that is curved and transparent with haptic-touch controls. The automaker has revealed that the technology used will be able to “automatically identify and match the driver’s state with the optimal driving dynamics settings.”

Acura has also hinted that the production model version of the Precision EV Concept isn’t far away, noting that the new design language in this concept will be seen in the brand’s all-electric SUV arriving in 2024.

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Build the Unexpected.

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